Kamloops Invests in Health of its Citizens

Release date: 
July 26, 2017

Kamloops, BC - The PLAYKamloops steering committee is taking bold steps towards leading physical literacy initiatives all across the city by committing to the Physical Literacy for Communities initiative. Similar to other communities that are on the leading edge of physical literacy, Kamloops has invested in education, training, and programming support since 2011 to build a foundation upon which its active and healthy citizens can thrive.
PLAYKamloops has been steadily progressing toward this ambitious venture over the past six years by continually building on its efforts to bring physical literacy and quality sport practices to the Kamloops area. In 2011, the Kamloops Sport Council, PacificSport Interior BC, the City of Kamloops, Tk'emlúps te Secwépemc, and Tourism Kamloops offered the first provincial Canadian Sport for Life Summit. Kamloops also hosted the first Health and Physical Literacy Summit in Western Canada in 2015, featuring keynote speaker Dr. Dean Kriellaars. Since that time, the City of Kamloops, PacificSport Interior BC, and School District No. 73 have trained hundreds of staff across the health, education, and sport and recreation sectors.
Taking on the three-phased approach presented by Physical Literacy for Communities, the work done to date will now be bolstered with mentorship, core funding, and measurable outcomes. With the solid formation of a PLAYKamloops steering committee to lead this work, we can expect great actions and successes to emerge for years to come.
The following organizations have come together in partnership and funding support for the development of the PLAYKamloops initiative: the City of Kamloops, PacificSport Interior BC, Interior Health, School District No. 73, the BCGames Society, Make Children First, the Kamloops Community YMCA/YWCA, the Boys and Girls Club of Kamloops, Children's Therapy and Family Resource Centre, and the United Way Thompson Nicola Cariboo. 
PLAYKamloops would also like to acknowledge the Rotary Club of Kamloops Daybreak for its financial contribution to this project.
For more information on how to incorporate the Physical Literacy for Communities approach, email Drew Mitchell, Sport for Life Director of Physical Literacy, at drew@sportforlife.ca.

Media Contacts: 
Nicole Beauregard, B.Kin
Sport Development Coordinator
City of Kamloops

Tyler Laing
Communications Coordinator
Sport for Life Society

Physical Literacy for Life 
Physical Literacy for Life (PL4L) is a registered charitable organization focused on developing physical literacy in multiple settings and sectors throughout the lifespan. Affiliated with the Sport for Life Society, Physical Literacy for Life proactively advances physical literacy knowledge and implementation in the health, recreation, and education sectors.
3914 Ascot Drive. Victoria, BC, V8P 3S1