Interior Savings Unplug and Play Family Literacy Week

Release date: 
January 14, 2022

Interior Savings Unplug and Play Family Literacy Week will take place January 23–30 in support of Family Literacy Day® on January 27. The goals are to encourage families to:

  • find a healthy balance between screen time and active family time
  • connect more with each other
  • spend at least 15 minutes a day doing an activity together that builds literacy skills

“As the pandemic continues, many of us are spending more time connected to screens for work, school, or socialization. Now more than ever, the message of finding a healthy balance is an important one,” said Kathy Conway, CEO of Interior Savings. “Interior Savings Unplug and Play Family Literacy Week is an invitation to replace sedentary screen time with new activities or old favourites. Although some events will be found online, the goal is for that time to be active and to provide opportunities for families to make memories and connect in meaningful ways.”

Since the program’s inception 11 years ago, more than 6,000 students participate in the Interior Savings Unplug and Play Student Challenge annually. On reflection, students often comment that they enjoyed spending more time with their family and friends and playing outside.

“I liked how much fun we had playing as a family.” Grade 1 student

"I liked playing board games and spending more time with my family.” Grade 2 student

“Not watching and playing as much video games but reading and playing with real friends was better.” Grade 6 student

Each day has a unique theme: Unplug and… Explore, Build, Move, Create, Read, Learn, Reflect, and Celebrate. There are week-long activities that can be done in your own time at your own pace, such as the Alley Art Word Walk, Learn Magic with Clinton W. Gray, and the Kamloops Explorer Group Talk Series and Scavenger Hunt. Other events include Snowshoe at Stake Lake, Downtown Scavenger Hunt, and Sledge Hockey. The City of Kamloops will also host a free swim at Westsyde Pool and Fitness Centre on Monday, January 24.

“Our goal is to not only raise awareness about the importance of family literacy but also to encourage families to be mindful of finding a healthy balance between screen time and other activities needed for healthy living,” said Fiona Clare, chair of the Unplug and Play Committee and Literacy in Kamloops outreach coordinator. “Some screen time is just fine, if we also find time for physical activity, reading, creative play, social time in real time with family and friends and of course, getting enough sleep.”

The week of free activities will be much the same as last year as public health restrictions continue. Community partner organizations are offering free pickup and take-home kits as well as in-person and virtual activities. As the title sponsor, Interior Savings is encouraging everyone to check out the full slate of activities planned for the week. For a full schedule of events and for more information on registration, visit, visit the Kamloops Unplug and Play Facebook page, or pick up a schedule of events at any Interior Savings branch in Kamloops.